DesignMENA explores expectations of designers and architects working in d3


As Dubai Design District, better known as d3, continues to grow and attracts more creative businesses, we decided to explore the expectations of people moving in – and how much of its promise has actually been realised.

The original project was aimed at creating a centre for design, fashion, art and high-end industry to coexist and feed off the energy each company would generate, forming a creative community that will be at the very heart of the region’s design scene.

Phase 1, delivered throughout 2015, will eventually host over 10,000 creatives and a second phase, created by UK studio Foster + Partners, which was unveiled at Cityscape Global, is expected to be completed by 2018.


“Approaching the brief, our first step was to explore the balance of activities in a successful, youthful, creative hub, and to understand the aspirations of the different users,” said Gerard Evenden, studio head at Foster + Partners.

“We analysed the way that spaces were being used, and then brought a variety of functions together to encourage collaboration between disciplines. This, combined with the highly flexible modules, will help to create a thriving, self-sustaining community.”

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