Saar Zafrir’s Provocateur Berlin hotel pays homage to 20s Parisian glamour

Interior designer Saar Zafrir unveils his latest hotel project, Provocateur Berlin.

The recently-opened Provocateur Berlin pays homage to 1920’s Parisian glamour with sensual and intricate interiors designed by Saar Zafrir, an Amsterdam-based interior designer, specialising in hospitality design.

The property is the city’s first hotel, bar, and restaurant located in the upscale Charlottenburg neighbourhood. The Design Hotels member is Gekko Group’s first Berlin property and the standard bearer of “provocative luxury” in the German capital.

“The original brief was to create a luxury hotel, but with a passionate touch,” says Zafrir. “The hospitality experience is driven by an ethos of passion and a flair for the creativity, exuberance and joie de vivre of the epoch marked by legends such as Edith Piaf and Oscar Wilde. The original elevator lift, from the year 1912, accentuates the ground floor, transporting guests to their rooms and to another era,” comments Zafrir. 

Zafrir’s playful burlesque inspiration for the property began over a weekend getaway in Paris, laying the groundwork for a revolution in the Berlin hospitality scene with the design of Provocateur Berlin.

The designer was drawn to discovering the secret and hidden spots of Paris by midnight – some beautiful, some dark, but all sharing the common pull of passion and desire. The aesthetics and music of Paris and the cabaret-era in Berlin led Zafrir to the realisation that Provocateur Berlin should be shocking and unexpected.

From the reception area to the adjacent Golden Phoenix bar and restaurant and Champagne garden, which is envisioned as a private French backyard, Zafrir has managed to successfully translate this concept, creating interiors that feel warm and welcoming, but with quite a strong provocative edge.

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