Top global brands at K&B Essentials feature at INDEX

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The K&B Essentials feature at the INDEX exhibition is designed for interior designers, architects and project consultants working with kitchen and bathroom space.

K&B Essentials will provide a platform for international kitchen and bathroom brands to showcase products that combine innovation, sustainability and water conservation.

Confirmed brands chosen to be part of this feature include Armani/Roca, TOTO, Hansgrohe, Kohler, Laufen and Delta Faucet.

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“We are delighted to be part of the K&B Essentials feature as it is taking place at the only dedicated exhibition for kitchen and bathroom suppliers in the region and it focuses on the most important elements in bathrooms today,” said Mohamed Nada, marketing manager, Kohler.

“We were compelled to be part of the K&B Essentials feature this year after our successful participation at INDEX last year. The feature is a fantastic concept and the category ‘Innovation & Trends’ provides us with a perfect opportunity to launch our new Axor range – Axor Bouroullec – within the region and to communicate directly with our target audience at INDEX 2011,” said Dirk Schilmoeller, sales & marketing manager, Hansgrohe.

Muhammed Kazi, project manager, INDEX Kitchen & Bathroom, said the launch of K&B Essentials at this year’s INDEX show has seen great interest from the K&B industry.

“Today interior designers and architects are constantly challenged to come up with new and innovative ideas, making it absolutely important for them to be selective when specifying any product to their clients. Plus they are often asked to consider sustainability at the same time, so the feature becomes an ideal platform for providers to showcase their high-end product solutions,” said Kazi.

The INDEX Exhibition will take place from October 22-25, 2011 at the Dubai World Trade Centre.

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