UAE: ARTE, part of the Al Reyami Group, has recently launched its new showroom in Abu Dhabi in order to be a “comprehensive player in the UAE,” said Ananth Narayan, director, ARTE.
The company has seen a positive response to its Dubai showroom, which opened in 2012, and has been looking to expand to meet the increasing supply demands of the market.
Narayan explained: “It is very important to set up a full-fledged showroom in Abu Dhabi. As of late, Abu Dhabi has been experiencing a boom in the real estate sector and it seems like an opportune time for high-end home improvement solutions like ARTE.”
Known as a multi-branded showroom that provides home and commercial styling, ARTE offers a wide range of carpets, vinyls, parquet, wallpaper, tiles, shower cubicles, faucets, sanitary ware and many other interior elements.
The showroom in Abu Dhabi is the growing company’s second in the region, following its Dubai location. And similar to the Dubai showroom, the brands provided by ARTE’s Abu Dhabi branch come from all over the world, including major interiors producing countries like Italy, Germany, Argentina, Austria, Spain, the United Kingdom and the USA.
Narayan noted: “The Abu Dhabi showroom is an exact replica of the Dubai showroom. ARTE stands for high-end home improvement solutions and it caters to meet the style needs of its discerning customers. This is what we always try to convey through our products and our showrooms.”
The new showroom has a popular location as it sits just opposite the Burjeel Hospital on Najda Street, which Narayan refers to as the “heart of the industry” and “home for styling showrooms.”
“What sets [the new showroom] apart is its location, ambience and other amenities such as the huge parking space exclusively for its customers. ARTE’s Abu Dhabi showroom is a boutique showroom that is located in the heart of the emirate amidst its competitors.
“Another unique selling proposition of this showroom is that it not only provides end customer solutions, but also acts as a showcase for architects and interior designers,” said Narayan.
Inside the showroom, customers are offered a range of the market’s latest products from international brands like Armstrong, Desson, Grohe, Geberit, Johnson Tiles, Milliken, Ravak and WeitzerParkett.
At the showroom’s opening, Narayan commented: “ARTE’s popularity and growing clientele across the UAE, especially Abu Dhabi, prompted us to open this showroom…The main speciality of the ARTE experience is that customers actually get to live the ambiance right here.”