Axor, designer brand of Hansgrohe AG, wins awards

Image - Axor_Bouroullec_bathroom_ambience_1

Axor, the designer brand of Hansgrohe AG, will be presented with the 2012 German Design Award in Gold in February 2012.

The prize will be awarded for the Axor Bouroullec collection mixers, created for Axor by French designers Ronan and Erwan Bouroullec.

The firm was also credited for its designs at the Construction Week Awards 2011, held at The Westin in Dubai. The Etihad Towers project, for which Hansgrohe supplied its Focus S mixers, a range of wash basin, bath tub and shower mixers known for its simple, elegant design and functionality, was awarded GCC Tower Project of the year.


“With our designer brand Axor we create ‘Designer Visions for Your Bathroom’. Thanks to the unique collaboration with internationally renowned product designers, architects and interior designers including Philippe Starck, Antonio Citterio, Jean-Marie Massaud, Patricia Urquiola, the Bouroullec brothers and Phoenix Design, many of the brand’s collections have reached iconic status in bathroom design such as the Axor Bouroullec collection that has been specially praized this year,” said Dirk Schilmoeller, marketing manager – Middle East & North Africa.

This year, the global bathroom fittings and showerheads manufacturer has ranked 11 among the 1,900 companies listed on the International Forum Design corporate rankings.

Hansgrohe has been awarded countless awards, with the trophy collection having grown to 373 prizes this year.

The silver award of the ‘Design Award of the Federal Republic of Germany’ went to Hansgrohe AG for the second time in a row in 2011. From the approximate 1,500 products nominated for one of the 25 ‘Prizes of Prizes’, the jury decided on the wall-mounted wash basin from the Axor Urquiola collection.

Hansgrohe has won many awards for its work, including in the Middle East. The company has worked on numerous projects in the region, including Masdar City in Abu Dhabi, Burj Khalifa in Dubai, Marina Towers in Beirut and the Clock Tower in Mecca.

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