Benoy’s winning Chinese design

Greenland GIC 4_Low Res

Architect firm Benoy has won the international design competition for a mixed-use development, Greenland GIC, in Chengdu’s city centre.

 Chinese developer Greenland Group purchased six separate plots of land to form the 86,000m2 site on which the project will be built. Located at the intersection of the Second Ring Road and Kehua Middle Road, the scheme will form a significant addition to Western China’s important economic centre.

 Benoy’s winning design dealt successfully with the issue of utilising a restricted central park on the site.

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 Richard Tang, design leader, said: “Our concept overturned the planning parameters and questioned the restrictive use of the parkland. The park is the critical fulcrum for the project which helps to balance all the different elements of the programme.

 “Instead of allowing the brief to restrict our creativity, we sought to create a commercial value which would far exceed the nature of the park as a standalone entity. The masterplan and architectural design eventually evolved to become an epic narrative about crafting a modern city lifestyle for Chengdu’s new urban elite.”

 Benoy chairman Graham Cartledge was in Chengdu for a project tour and signing of the letter of intent with Greenland’s Yang Lei.

 He said: “This is a project of significance for both Benoy and Greenland and marks another chapter in our partnership. There is a natural affinity in our work, Benoy a British-based firm and Greenland a firm based in China, both seeking the inward and outward investment opportunities in our home countries and abroad around the world..

 “I am excited for what this competition represents – an exemplary model for future integrated and commercial mixed-use developments in Western China and also another example of the import and export of knowledge, talent and expertise that is shaping our cities.”

 

 

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