The Indian Handcrafts and Gifts Fair (IHGF), which has been held bi-annually for the last 18 years, looks forwarded to its completely rebranded 38th edition, to be held in Delhi from October 14- October 18.
The rebranding of the IHGF Delhi Fair Autumn 2014, which estimates to help native craftsmen earn $4bn, comes in response to improve its share in international markets and provide a better livelihood for local artisans.
According to IHGF, about 57% of the products produced by Indian artisans are dependent on the country’s export market, with over 7 million artisans and craftsmen from the country’s cottage, small and medium sectors engaged in the production of the products. In addition, millions of others are involved in the country’s export business, including the processing, finishing and packaging.
IHGF maintains a strong focus on ensuring the compliance with statutory and non-statutory laws and social compliance related to health, safety, environment protections and labor laws.
From home decor to furnishings, apparel to textiles, the demand for handcrafted products has resulted in a welcomed increase in employment – hence, trade fairs are currently playing a significant role in creating awareness in the international realm of the diversity of Indian handcrafts.
The new IHGF Delhi Fair Autumn 2014 will boast more than 1200 product lines and emphasise lifestyle and diversity of products across categories like houseware to furniture and home textiles.