SUPERFUTUREDESIGN’s Dubai Design Week installation supports eco-living

Dubai and Italy-based architecture firm SUPER FUTURE DESIGN* is set to unveil an installation during Dubai Design Week that focuses on principles of sustainability and materiality.

Images courtesy of SUPERFUTUREDESIGN*

The installation, designed in collaboration with tech-led lighting brand Buzzi & Buzzi and FDC Contracting, invites visitors to rethink the idea of an eco-lifestyle.

BETTair-House is a self sustaining environment that employs the latest in material innovation to demonstrate the importance of clean air to healthy living. Inside the BETTair-HOUSE, a home ecosystem is created with abundant natural vegetation – nurtured by the purifying properties of Buzzi & Buzzi’s light fixtures.

This innovative technology is designed to be seamlessly integrated into the wall, making zero environmental impact and actively improving the air in the environment where it’s installed.  In addition to being eco-friendly, the lights are also eco-active, anti-polluting and photocatalytic and work even when they are switched off.

SUPERFUTUREDESIGN* conceived the installation as part of its ethos for a new generation of sustainable living and continuous research in design innovation.

“The installation is an expression of a positive future,” explains founder, Andrea Sensoli. “The idea is that we can employ these advances in design and technology to live better, healthier lives. In a climate where we spend so much time indoors, our domestic air should contribute to our wellbeing.

Co-founder and design director Cecilia Morosi continues, “We are really excited to be able to launch this concept for the first time here in the UAE, as part of the Dubai Design Week. We invite design professionals and design novices alike, to fully experience and appreciate the beauty and the benefits of this idea.”

Other installations for Dubai Design Week include the new Abwab Pavilion designed by Fahed + Architects in collaboration with Bee’ah. The design sources used bed springs and other recycled materials.

BD Barcelona has also teamed up with four GCC-based designers for an exhibition during Dubai Design Week, taking place at The ODD Piece.

 

 

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